[Abstract] entrepreneurial team is a pioneer in the development of weekend travel market: by pushing a large number of people to sign the surrounding tourist attractions, hotel resources, and then integrate these resources to launch different products.
if you can take half a day off every week, would you choose to go out for a holiday?
recently, the general office of the State Council issued the "several opinions on further promoting the tourism investment and consumption" (hereinafter referred to as the "opinions" "), requires governments at all levels should formulate rules for the implementation of paid leave and plan; places and conditions can be optimized for the summer, let the staff will be on Friday afternoon and weekend combination the formation of small short holiday 2.5 days.
this is interpreted as a 2.5 Day holiday system or implemented.
in the increasingly serious urban disease, people’s spiritual life requirements and enhance the ability of the economy in the context of the weekend travel market ushered in an increasingly large user.
face this potential big cake, the online travel industry giants and entrepreneurs are eager. Although the government did not impose mandatory provisions on the 2.5 Day vacation, but the policy guidance on the surface, but still to the fiery weekend travel market, joined a catalyst.
multi influx weekend tour cake
according to iResearch report, 2014 China online tour around the market size of 11 billion 70 million yuan, the survey data on the tourism development of Beijing city showed that over the past year, Beijing has more than one hundred million passengers to travel around, the amount of consumption of a total of more than 200 million.
there is no doubt that the surrounding tour is a huge market is booming, the money can be expected to attract a lot of players influx.
in fact, the market had no special weekend travel products, traditional travel agencies or to the regular tour with the group, short tour around the market, the lack of brand service providers, to provide tourists a service system, security. Due to lack of professional development, the Internet penetration is very low.
entrepreneurial team is a pioneer in the development of weekend travel market: by pushing a lot of people to sign the surrounding tourist attractions, hotel resources, and then integrate these resources to launch different products. The first to enter the market of the entrepreneurial team has been the focus of capital, the second half of last year, where to play where has won the million level A round of financing and capital into the weekend, fully optimistic about the weekend market.
giant is also following up. Ctrip has launched the departure and destination offered, offered free travel, Hotel + attractions, travel, tour, tickets, local fun weekend travel products such as eight, with the way tickets by products as the core, to provide pure tickets and Hotel + ticket to the user and other packaged products.